Coleman Affiliate Program

The Coleman® Affiliate Program –  Partner With Us and Start Earning Cash Now!

Do you love the outdoors? Outfit yourself and your website visitors for outdoor fun with products from the Coleman family. Being in the outdoors has so much to offer, and Coleman® has everything to help you get out there.  Products for hiking, camping, tail-gating, outdoor cooking, fishing, hunting, boating, trail running, kayaking, road biking, photography, canoeing, jogging, mountain biking, climbing, four-wheeling, and more…

Coleman ‘The Outdoor Company’ has partnered with AvantLink to offer dynamic tools that are unmatched for managing your affiliate marketing program. We can help you build traffic, increase conversions and earn money through your existing site and take your affiliate revenues to the next level. 

Click to Apply to the Coleman Affiliate Program Today!

Coleman Affiliate Program - Common Questions

What is an affiliate?
An affiliate is an individual or company that partners with us to promote the products we sell. When someone clicks our banner or link on your site, you receive a percentage of the final sale as payment.

Who can be a Coleman affiliate?

  • A single person with a blog.
  • A forum, message board, or other online community site.
  • A review site.
  • A club or other organization.
  • An avid customer with an active social media following.
  • Anyone who has qualified traffic that would be interested in outdoor-related products.

How does the Coleman Affiliate Program Work?
Affiliates interested in partnering with Coleman and joining our affiliate program must apply through the Avantlink Affiliate Network. Once you have applied, our team makes a thorough review of your site and will approve your application if it meets our standards and requirements for content, traffic, and functionality.

When your application has been approved, you will have access to an affiliate dashboard stocked with ready-to-use banners, text links, product ads, and an excellent data feed that you can use to promote Coleman products on your site. You can use these tools to promote outdoor products from one of the leading outdoor brand names on your website, social media channels, email newsletters and more, which in turn adds credibility to your own brand. When a user clicks-through and makes a purchase, you’ll be awarded a commission. We take care of all the order fulfillment and customer service.

How much money can I make as a Coleman affiliate?
That is entirely up to you! We offer a large assortment of products that appeal to a wide variety of consumers. Your ability to earn will be based on how much traffic you can generate and the level of engagement and trust you have with your audience.

Can I take orders on my site?
No. In order to ensure a superior customer experience and ensure proper fulfillment, we must host the transaction. We take care of the order processing, customer service and fulfillment so you can focus on growing your website, marketing and traffic development.

Can publishers post page copy on their site?
You can post any content distributed to affiliates through our product data feed. On a case-by-case basis you will be allowed to use copy, images, etc. Please reach out to the affiliate program manager for more information.

Can I promote any page on your site?
Yes. We have pre-configured links to many of our popular category pages in our Affiliate Network Partner dashboards. Our Affiliate Network Partners also provide tools that make it possible to promote individual product pages within our site. If you need a link to a page that is not provided, just ask our Affiliate Manager and we’ll be happy to assist you.

How is AvantLink different from other networks?
AvantLink combines innovation, quality and service to offer powerful integrated technology to qualified publishers free of charge.

Coleman Affiliate Program Highlights

  • Sign-up: Totally FREE
  • Selection: Under the Coleman family are over 6,000 products including popular brands like Esky Series coolers, Sevylor® floats and towables, Stearns® life vests, MadDog Gear™ ATV accessories and AeroBed® airbeds.
  • Service: In existence for over 110 years, the Coleman company is one of the most recognized brands in the world and has become synonymous with outdoor fun.
  • Commission: 5% on every sale.
  • Average Order Value: $100
  • Cookie Duration: 3 days for Deal websites, 14 days for Content websites.
  • Dynamic Tool Suite: "SEO Friendly" datafeeds, link builders, frequently updates banners, coupons and more.
  • Program Manager: Dedicated Affiliate Management at AvantLink to help optimize your site, answer questions and help you earn more money.  

How the Coleman Affiliate Program Works

  1. Sign Up: Get a free account at Avantlink and apply to the Coleman Affiliate Program.
  2. Start Driving Traffic to We provide you with marketing tools such as banners, text links, product feeds, coupons and special offers to drive potential customers to the website.
  3. Earn Cash Commissions: Customers are tracked with a cookie from your website to If any of our customers tracked from your website make a purchase within 3 days for deal websites and 14 days for all other websites, you’ll earn a commission on the sale.
  4. Monitor Performance: Our affiliate network partners offer some of the best performance reporting in the business. Login and track real time traffic, sales and commission stats on your Affiliate Marketing efforts. Find out which banners, text links or coupons are providing you the best return.
  5. Getting Paid: AvantLink pays affiliates on the 25th of each month. You can also withdraw your available balance on demand via direct deposit.
  6. Dedicated Team: We have a team dedicated to helping you succeed. Our goal is to provide you with everything you need to drive more sales and earn more commissions.

Apply to the Coleman Affiliate Program Today!